Prosperity Through Simplicity
By Steve Cook on Feb 2, 2011 in Lifeonaire Principles
The theme of my teachings this year will revolve around the title of this article, “Prosperity Through Simplicity.” But before we can begin to grasp this concept, we need to understand prosperity.
What does prosperity mean to you? We live in a world where the first thing that comes to most minds is “someone with a lot of money and material possessions.” If asked the question “Is someone who makes $1,000,000 per year prosperous?” the vast majority of people in this country would answer yes. If I changed the number to $50,000, most would say no.
Let’s now throw something else into the scenario, and let’s talk about the needs of the individual. If someone earns $1,000,000 per year but needs $1,500,000 per year to make ends meet, we’d see it completely differently. However, if someone makes $50,000 per year and needs $25,000 to make ends meet, we’d begin to see them as prosperous.
Prosperity has nothing to do with how much one makes, but instead has everything to do with whether or not someone has more than they need.
As a coach helping people to live abundant lives, my biggest challenge is trying to get my students to understand that money is not the most important thing in life. A lot of money isn’t going to help them live life any better than they live it right now. Sadly, most of them have chosen to create a difficult situation for themselves. They’ve created lifestyles that are tough to service and therefore make it very difficult for them to live a prosperous life. Instead, their lives are consumed with working hard just to make ends meet, thoughts of how to make more money, and worry about whether or not they’ll be able to pay their bills in the future. We’ve created a game that is hard to win.
I’ve used the term “I set myself up to win” quite a bit in recent years. And that boils down to the fact that I’ve made life simple. I have chosen to live a low maintenance lifestyle that makes it easy for me to win in this game called life. It has provided me with the freedom to do the things that I want to do, not only with my time, but with my mind. I don’t worry about how to make ends meet.
It wasn’t always that way for me. Let me give you an example. In 2001, it was not uncommon for me to make tens of thousands of dollars every month. Sometimes those paydays were $20,000 to $30,000 at a time. Other times, there were multiple paydays of $5000 to $10,000 a month. In 2001, if I did a deal that earned me $25,000 that was enough to cover my expenses for the whole year. So within the first few weeks of 2001, I already had earned everything I needed for the entire year to live my life well. The rest of the year was a bonus.
As I continued to prosper, I decided to get smart. I sought counsel from the pros and asked what I should be doing with all my money. I was told to buy a home and get the interest write off (I was free and clear on my cheap condo) and I was told to invest my excess into other assets. I followed all the rules and in a few years I amassed $7,000,000 in assets.
I was flying high and outsiders wanted to know what I was doing because they wanted to be like me. They wanted their lives to be like what they thought my life was like. But if they knew the truth, they might have reconsidered. Many thought I was prosperous. And at one point, (2001-2003) I was. But in 2004 when I had it all, I was no longer prosperous. At least not by my definition.
The same $25,000 that would have gotten me through an entire year in 2001 would get me through two weeks in 2004. In three short years- doing what I was supposed to do- I had put myself in a position where I HAD TO perform at 25 times the level that I needed in 2001. While the illusion of prosperity might have existed, I certainly didn’t feel prosperous anymore. I was no longer free. I’ve always worked hard (and don’t know that I’ll ever stop), but I no longer enjoyed it because I wasn’t working out of a love for work, but more so because the life I created demanded it of me. It would not let me do what I wanted to do with my time.
I was a slave and I willingly gave away my life and my future. I was consumed with thinking of ways to make money in hopes that one day I could make more. Make more? How absurd! I was already making so much. I was in the top 1% of all earners in this country and trying to make more so that I could be free. Sadly, most of the high-income earners in this country live that way.
Why did I want more money? Because I was a slave to it. I felt that if I could make more, I could buy myself out of the slavery that I walked into. To add to that, it was very frustrating because I did every “wise” thing I was advised to do. I played by all the rules and executed perfectly. So I felt that it was me, that I was doing something wrong and perhaps wasn’t working hard enough or doing enough. Maybe I wasn’t working smart enough. The experts all said I was doing just fine, but I certainly didn’t feel it. So I worked harder and pursued bigger things hoping that one day my break would come and I could be free.
I’m so fortunate and blessed to have had my eyes opened. When I didn’t have much, I had it all! When life was simple, I was prosperous. When life was simple, I was free. So I told others I was going back to simple. I didn’t want the big company, I wasn’t going to build a real estate empire, I wanted to sell my business… And the advice I got: “Steve, you can’t do that!” or “Don’t do that- it would be foolish to give up all that money!” and “If you do that, how will you live? How will you continue to give?” Everyone tried talking me out of it.
Simplifying and living freely goes against American values. We call ourselves the land of the free, but we’re a land of slaves. Slaves pursuing an American Dream that can’t give life. In fact, we trade our lives away for it.
It’s a hard pill to swallow, not because it’s not true, but because it goes against the way nearly everyone else around you is living. It’s my hope that this year, you will join me and truly strive for prosperity and not be scared to achieve it through simplifying. Prosperity through simplicity is the path that I’ve chosen. Do you have the guts to do so yourselves?
Thanks for reading! This is one of many Lifeonaire concepts that we teach our coaching students. If you’d like more details on the Lifeonaire Lifestyle then click the link below to make 2012 the best year of your life.


16 Comment(s)
By Tim (ME) on Feb 3, 2011 | Reply
Great post Steve!
By Johnny on Feb 6, 2011 | Reply
VERY well said !!My thoughts exactly…!!
Thank’s For the FB post: Lawrence
By Brooks on Feb 6, 2011 | Reply
Great Post —- Honest. Simple. Real. I’ve come to call myself a “moderate minimalist” since my return from living abroad for 2 years in 2008. Thanks for the constant reminder!
By Steve C. on Feb 7, 2011 | Reply
Steve, I’ve heard you riff on these thoughts for years, but here in this post is the most succinct and concise to date. This is a powerful message. Kudos!
By George Considine on Feb 10, 2011 | Reply
Steve, as always your thoughts and words are a blessing and reminder that freedom is the root of prosperity.
By David on Feb 10, 2011 | Reply
This has continued to resonate deeply within me and I am in the process of emancipating myself from slavery… I WILL be debt-free in 2011!!
2011 – Year of Emancipation!
By Elmer Diaz on Feb 10, 2011 | Reply
Steve you are so right! I share similar path in life as the one you described here. There is so much peace of mind and stability with simplicity
By Victor on Feb 20, 2011 | Reply
Great message Steve. It where I want to go
By Claude on Feb 20, 2011 | Reply
Interesting thoughts.
My Mentor Max use to say that you should live 20% below your income/means. I have always followed that advise and remained consumer debt free with strong credit. There is nothing wrong with having prosperity and security so long as it is reasonable. When the recession came we (my wife and I) were in a position of liquid strength. We still however reduced our overhead about 12K per month by making a few small changes in mortgages payments/lowering interest by refi, Property Tax review and reduction and car lease payments. Free enterprise is about working smart.
By Stefanie Blackburn on Feb 23, 2011 | Reply
Steve – great post.
Unfortunately I think many of use get caught up in the wealth creation cycle and this causes people to lose site of the lifestyle we wish to have.
- Stefanie
P.S. I have posted a blog post on this on my site and have linked back to your post – thanks again!!
By Chris Marshall on Feb 24, 2011 | Reply
My mom put it very simply…we are owned by what we own.
By Jessie Watson on Feb 25, 2011 | Reply
I was living on 10k plus for the last 17 years until 2008. Since then, I am living off less than 2k per month including rent of $640. I am much happier and life has more meaning now. I thought I had lost it all but paridise has not been lost–paridise has been gained. I am a minister and I already knew the key to a full and meaningful life but I still got caught up in the American Dream. That dream is swiftly turning into a nightmare for most Americans. It usually comes with a great sacrifice. Money does not buy happiness but being right and living right does bring joy–something the world cannot rob you of. Steve, you have been moved by the Unmoved Mover and you have been changed by the Unchanged Changer.
Now you are ready to live a full and meaningful life.
TO THE UTMOST, JESUS SAVES!
By Claude on Feb 27, 2011 | Reply
Your Mom was right,Chris. Remember what Spanky said (little rascals fame) “you can fool some of the people some of the time but you can’t fool Mom”
By stan on Feb 21, 2012 | Reply
more fun working when you don’t have to
By Matt Gerace on Feb 22, 2012 | Reply
Thanks for the repost Steve! We all need to be reminded now and then how important what you are saying is.
For many we expect to see instant gratification through what most consider prosperity to be a high income due worries of failure or lack of.
I have been investing in real estate for the past 5 years and I still have not found very many others like you and Shawn that I agree with on the meaning of freedom and prosperity.
Although I have accumulated some debt It has always been in my gut to not build debt through real estate. It took a good relationship with Jesus to understand where the gut feeling was coming from. Ever since I understood that we have been paying real estate debt down and are down to 2 properties left. The day I have all of them paid will be a day to celebrate prosperity!
My recommendations are to slow down and understand where you want to go and stay focused on your goals and dreams and leave the worry to God.
The #1 disease we try to cure is worry. This drives us to do things to prevent things that will not actually happen. 80% of what we worry about will never happen (quote by Dale Carnagee)
Thanks
Matt Gerace
Avannah Properties
By Kevin on Feb 23, 2012 | Reply
Steve,
You have proved the old axiom “It’s not what you make, it’s what you keep.”
Thanks for your post Steve!